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Attention IDA Members! The Apple Group is proud to announce that we've been selected by the International Door Association as an IDA Approved Program . This includes all of our services including business coaching/consulting, training programs and the new employee recruiting services provided by Companies chosen by IDA must provide professional services to IDA members and subscribe to a code of conduct consistent with the highest standards of the garage door industry. IDA member benefits and discounts include (limit one each per membership): Business Coaching & Consulting Services, 1st hour FREE ($150 value)    Request Now Employee Training Services, FREE 30 minute assessment and consultation   Request Now Recruiting Services, FREE single job ad on ($75 value) , use promo code IDAFREE at check out   Post Ad Now If you have questions or want to speak with us about any of our services, email us at   or call us at 239-494-3505.  
There's a big difference. Professional sales people are better equipped to close more business, sell higher end products and get more for them. They understand that selling on the basis of value, not price, is a winning strategy for a profit motivated businesses. The reason so many sales people in the garage door industry are focused on price alone is mostly due to the lack of training. In many instances they're given a price book, brochures, samples and a vehicle and sent out on their own, often with little or no training. Consider providing professional sales training for your team. The Apple Group  offers LIVE, interactive online training provided by industry veteran, Dan Apple. Each session is done specifically for your company and scheduled at your convenience. Garage Doors 102:  Introduction to Selling Never had any formal sales training? This seminar is for garage door personnel who are new to selling. It covers the fundamentals of selling as a 7-step process. This seminar is perfect for anyone new to the garage door industry, including tech trainees, sales people, customer service or administrative personnel.   Click here to sign up.   Sales Pros VS Order Takers Any idiot can sell price! This seminar focuses on how professional sales people sell value, not price. Learn how to overcome price objections to win more sales at a higher price. We’ll discuss the process of making presentations versus just giving quotes. There will be a role-play exercise to demonstrate how the process works.  Click here to sign up.  
If you are just starting out in the working world and are looking for a profession that pays well, uses your mechanical skills and allows you a lot of freedom, consider becoming a garage door technician.  Check out 10 reasons this may be the right career move for you.  
Times are good, that’s the time to lay back and rest, right? Wrong! It’s the time to improve your operation and find new opportunities. Read this article if you want your business to not just survive but thrive in good and bad economic times.  Click Here
Came across this article in Door & Access Systems Insider magazine.  As a Navy vet and a retired door dealer, this touched me and speaks volumes to the real heart and soul of the garage door industry.  The "Bad Bobs" in the industry, and you know who you are, should read this article carefully and maybe finally understand that we treat people how we'd like to be treated.  Thank you to Crawford Door of Wilmington for shining a light on something that should happen everyday in our industry.
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